Responsibilities of Property Managers & Owners

Anthony A. Luna • November 13, 2024

Property Managers: What Do They Do?

Responsibilities and Duties of Property Managers and Owners

Understanding the roles of a property manager is crucial if you decide to hire one. They handle many tasks that can save you time and effort. Below is a detailed overview of their main duties.

Setting Rental Prices

Setting the right rental price is one of the key tasks for property managers. They analyze market trends, nearby rentals, and property features to find the best price to maximize your investment.

  • Price Evaluation: Property managers look at market data, property location, and amenities to set a competitive rental price.
  • Adjusting Prices: The rental market can change quickly. A good property manager will adjust prices based on market conditions to keep the property rented.
  • Collecting Rent: They have systems in place to ensure rent is collected promptly, relieving you from worrying about late payments.

Marketing the Property and Finding Tenants

Marketing your rental properly is essential to attract good tenants. Property managers create effective advertisements that highlight the property’s best features.

  • Advertising: They utilize various platforms and strategies to reach potential tenants.
  • Showings: Property managers conduct tours of the property, meeting potential tenants and showcasing what the rental offers.
  • Revamping Vacancies: They make necessary improvements to vacant units to attract quality renters quickly.

Tenant Screening Process

Choosing the right tenants is crucial for your investment. Property managers carry out thorough screenings to find responsible tenants who will take care of your property.

  • Screening Steps: This includes background checks, credit checks, and reference verification.
  • Avoiding Discrimination: They follow Fair Housing Act regulations to ensure compliance while filtering applicants.
  • Selecting Tenants: The goal is to find tenants who pay on time, care for the property, and create a peaceful environment.

Tenant Management

Once tenants are in place, property managers handle all aspects of their stay. They deal with routine matters and emergencies alike.

  • Ongoing Communication: They are the main point of contact for tenants, addressing any issues or questions.
  • Resolving Complaints: Property managers tackle tenant complaints about repairs or other concerns to maintain a good relationship.
  • Evictions: If difficult situations arise, they manage evictions following legal protocols, easing the burden on you.

Handling Complaints and Issues

Tenant complaints can arise for various reasons, and a property manager is equipped to handle them effectively.

  • Types of Complaints: Issues may include maintenance requests, pest concerns, or disputes between tenants.
  • Addressing Problems: Quick resolution of complaints helps decrease tenant turnover and increases satisfaction.
  • Late Payments and Penalties: To prevent problems, property managers create systems for late payments and enforce penalties if needed.

Property Maintenance and Repairs

Keeping your property in good shape is another essential responsibility of property managers. They ensure all maintenance tasks are handled promptly.

  • Regular Inspections: Property managers conduct frequent property inspections to identify any necessary repairs.
  • Emergency Repairs: They coordinate quick responses for urgent issues, keeping the property safe and habitable.
  • Vendor Relationships: Managers often have a list of reliable contractors for various repairs, making it easier to get work done.

Supervision and Security

Maintaining the security and overall condition of your property is crucial. Property managers oversee all operations related to the rental.

  • Securing the Property: They ensure there are measures in place to prevent vandalism and squatting.
  • On-site Staff: If your property has staff, property managers supervise to ensure compliance with work standards.
  • Legal Compliance: They make sure all operations are within local and federal laws regarding property management.

Financial Responsibilities

Managing finances is a key task for property managers, but there are also responsibilities you have as the owner.

  • Timely Payments: As the property owner, you must make mortgage, tax, and insurance payments on time.
  • Tax Filing: While property managers may help with filing properties taxes, the final responsibility rests with you.
  • Accurate Record Keeping: Maintaining clear records of all financial transactions and tenant activities is essential.

Keeping Detailed Records

Effective record-keeping is vital in property management. It helps owners track property performance and financial health.

  • Types of Records: This includes leases, rental payments, repair documentation, and insurance details.
  • Financial Health: Proper records allow you to analyze your property's performance and identify areas for improvement.
  • Tax Preparation: Having comprehensive records simplifies the process of preparing for tax season.

This outline shows the significant responsibilities handled by property managers. They play an essential role in maintaining and enhancing the value of your property while ensuring tenant satisfaction. Before hiring a property manager, it's good to understand their duties to make an informed decision.

Let's elevate the industry together—share this blog with fellow investors.

A property owner studying a detailed roadmap as a guide.
By Anthony A. Luna January 7, 2025
Discover how property owners and investors can turn the 2025 property management regulations into opportunities for growth, tenant retention, and long-term success. Learn key updates and actionable strategies today.
A close-up of a credit card fee form, symbolizing transparency
By Anthony A. Luna December 5, 2024
Learn how California's AB 2493 improves transparency in rental application fees. Discover what landlords need to do to comply and enhance trust with applicants.
A service member in uniform saluting, symbolizing the protections and fee limits
By Anthony A. Luna December 4, 2024
Discover how California's SB 611 protects service members by limiting rental fees and enhancing compliance with the Servicemembers Civil Relief Act (SCRA). Learn your rights and responsibilities.
A property manager reviewing a paper copy of a credit report
By Anthony A. Luna December 3, 2024
Learn how California's AB 2747 requires landlords to offer rent payment reporting to credit bureaus. Discover the benefits, compliance steps, and impact on property management.
Show More

More about Coastline Equity

  • Property Management Services

    Skyscraper

    Our team will handle all your property needs, offering specialized services such as in-depth inspections, liability management, staff recruitment and training, and round-the-clock maintenance—expert support tailored to the unique requirements of your real estate assets.

    Learn More
  • About Us

    Look at the future of property management

    Our dedicated team transforms property management challenges into opportunities. From tenant management to streamlined rent collection and proactive maintenance. 

    Learn More
  • Property Management Excellence

    Anthony A Luna CEO

    As a contributing author for Forbes, Anthony A. Luna brings a wealth of expertise and knowledge in the property management industry, real estate sector, and entrepreneurship, providing insights and thought-provoking analysis on a range of topics including property management, industry innovation, and leadership.


    Anthony has established himself as a leading voice in the business community. Through his contributions to Forbes, Anthony is set to publish his first book, "Property Management Excellence" in April 2025 with Forbes Books.

    Learn More
  • Insights

    Discover property management

    Learn more about Coastline Equity's property management practices & processes and how we support our clients with education and a growth mindset.


    Coastline Equity Property Management is your partner as you continue to learn and grow.

    Learn More

News & Updates

A property manager using commercial property management software on a laptop
By Anthony A. Luna January 16, 2025
Explore how commercial property management programs enhance efficiency and profitability. Learn about key features, top software solutions, and how to choose the best tools for your real estate business.
A property manager reviewing a lease agreement.
By Anthony A. Luna January 15, 2025
Discover the top property management companies and learn how they enhance rental income, improve tenant relations, and streamline operations. Find insights to select the best fit for your real estate investments.
An organized desk setup with property management tools, including a laptop, lease agreements
By John David Sarmiento January 14, 2025
Master property management with our guide on key responsibilities, effective strategies, and best practices. Enhance tenant satisfaction and maximize your property's value today!
More Posts

Property Management Made Easy


Los Angeles

1411 W. 190th St.,
Suite 225

Los Angeles, CA 90248

Temecula

41743 Enterprise Circle N.,
Suite 207

Temecula, CA 92590

Share by: